• 2.0 out of 5 stars

    Beautiful but flawed

    • Written by from Kailua-Kona

    The case is beautiful, the leather is soft and great quality. The brown looks amazing on the white iPad Air...but...the case does not lay flat at the hinge and it's gap does not get smaller with time and use. I am surprised that Apple released this product the way it is now. As a stand it is flimsy and prone to fall, not as good as the previous smart cases that had the 4 separate magnet design(this only has three, probably due to the fact that it's thinner). Hopefully they will release a better version but as of now it's pretty much an $80 pretty looking case that's not functional.

    5 of 7 people found this useful

  • 2.0 out of 5 stars

    Good fit, poor performance

    • Written by from Bronson

    This case looks nice but don't plan to use it as a stand. The way the cover folds into a stand it is supported only by magnets and will collapse with slight pressure. Apple missed the mark on this one.

    9 of 10 people found this useful

  • 1.0 out of 5 stars

    Don't buy it. Wait for next version. Rudimentary design flaw unacceptable

    • Written by from Cupertino

    Love the snug fit and the style, but someone in design could have taken the time to actually try to see if it is functional.

    When propped upright it constantly falls over. I didn't notice until it was too late (got a scuff mark on it and can't return).

    Now headed to the hardware store to buy velcro to fix it the problem.

    Love the iPad Air, great job, but the case? Major fail.

    9 of 10 people found this useful

  • 4.0 out of 5 stars

    Beautiful case

    • Written by from SOMERSET

    This is the best I've used, wonderful quality, very classy, good protection. If you want it to be more useful as a stand, quick fix, clip a bulldog clip to the side of the cover over the first "hinge" from the iPad. This allows the cover to remain rigid while the second fold or hinge folds under to stand the iPad nicely in horizontal format.

    2 of 2 people found this useful

  • 1.0 out of 5 stars

    ipad air cover

    • Written by from Munster

    Disappointed,it does not stand as shown on demo,works only to cover the screen.d

    5 of 6 people found this useful

  • 2.0 out of 5 stars

    For $79 Why Should You Have to Compromise?

    • Written by from Denver

    Really? I remember when the iPad first came out Apple was handing out smart covers. Now that iPad accessories have turned into more robust product line for Apple, you see things like $80 covers and $30 30 pin to lightning converters. All this is fine - and Apple should be able to charge what the market will bear... with the caveat that these expensive accessory products should (like the products themselves) actually work and fill a need. Sadly, the leather iPad Air Smart Case falls short of this goal - and doesn't do the trick for me - my chief complaint being that you simply can't use this in portrait (i.e., reading) mode. I returned my case because of this - and because the case itself did not sit flush against the glass surface of the iPad. So basically it did not do what I needed it to do. I'm looking for Apple to step up the quality of its accessory offerings to more than simply white labeling an inferior product. Let's see some of the Jony Ive innovation in the accessory department.

    2 of 2 people found this useful

  • 3.0 out of 5 stars

    Smart Case iPad Air

    • Written by from Peru

    I like this case. I made a loop out of 1/4 inch elastic to keep it closed and also placed a row of binder clips in the folded edge to make a better crease. After removing the clips, it does close flat. I wish the design would include a silicone bump on the 4 corners to give a little more drop protection, but otherwise am happy with this case. I did purchase it with my Black Friday gift card offer and would not have paid $80 for it. But it is sleek, lightweight, and the cover does provide some resistance that may keep it from slipping out of my hand.

  • 1.0 out of 5 stars

    Useless as a stand

    • Written by from Gråbo

    I bought the iPad Air Smart Case primarily as a stand for use on buses, trains and planes, a job it fails miserably at. Every little bump or movement sends the iPad flat on its back.

    4 of 6 people found this useful

  • 5.0 out of 5 stars

    Excellent case

    • Written by from DAVIS

    I purchased the black case for my new black iPad Air after looking at many other cases and reading hundreds of reviews. My case fits perfectly in all respects. The back provides excellent coverage, and the cover fits very well and turns off the screen without any problems. Sure it is expensive, but in my opinion it is a quality product. Lightweight too, and no problems accessing all controls and ports. As others have commented, the cover supports the iPad in landscape mode if you are careful to fold the leather to the inside so that the microfiber is on the outside, and the flap fits into the seam next to the fold. This assures that the magnets hold it in place. Finally, this case works perfectly just like the smart cover did on my iPad 2 for reading in portrait mode. Other cases I looked at had covers that did not fold completely back for reading in portrait mode.

  • 1.0 out of 5 stars

    Don't recommend

    • Written by from Scottsdale

    The smart case for the last iPad model was fantastic. This one is a big disappointment. It has a very weak magnet and doesn't stand up well at all. I am very surprised that Apple would release this case. I will say it looks great, but I would not recommend.

    7 of 9 people found this useful

  • 2.0 out of 5 stars

    A step backward

    • Written by from BOSTON

    I have the 3rd gen ipad Smart Cover, and it's an impressively simple design that works very, very well. The new case for the Air is loaded with issues that are unacceptable for something coming out of Cupertino:
    1. The case protrudes further over the edge than the cover, making it difficult to grasp the cover to open it.
    2. The three-section stand design is absolutely useless compared to the robust four-section design. The new one falls flat, literally. I'm actually surprised. It's like the designers never actually used one.
    3. The cover doesn't lie flush and looks sloppy
    4. The hinge is just a flap of leather and is too stiff to let the ipad stand upright properly. The hinge (an actual hinge) on the 3rd gen cover moves much better. The new one might break in if I weren't returning it tomorrow.

    Two stars because the materials are nice and it looks good.

    1 of 1 people found this useful

  • 1.0 out of 5 stars

    Weak magnets = Bad stand

    • Written by from Los Alamos

    Nice feel, but useless as a stand. The magnets are simply too weak to hold it in position. After trying a paper clamp to keep it from falling over, I've decided that I will be returning it. Hopefully they increase the strength of the magnets in a later version.

    6 of 7 people found this useful

  • 1.0 out of 5 stars

    Most frustrating Apple product ever

    • Written by from BAINBRIDGE ISLAND

    Suffice it to repeat - This product would never have graced Apple's shelves when Steve Jobs was in control. It is beautiful, protects well, but that's it. Used as a stand, it collapses if you bump, breathe on, or even just walk near your iPad. (Watch someone try to use it on an airplane). It's just too lightweight to hold the iPad for more than a few minutes if you're trying to actually use the iPad. But there is a fix! Grab two medium size Paper Clamps and clamp the Smart Case in the "Stand" position. It works perfectly to make the stand rigid and won't scratch or harm your iPad because the clamp squeezes the raised ridge on the front of the Smart Case and clamps the cover to the back of your iPad. Quick and it's free if you have the clamps available. A wonderful, beautiful case that requires a clunky fix to be useful. Apple should be ashamed.

    9 of 10 people found this useful

  • 1.0 out of 5 stars

    Steve Jobs would not be proud.

    • Written by from Grand Rapids

    The previous version of the Smart Case was much better. The Air Smart Case has a poor color selection. The magnets are not strong enough to keep the cover in place when using the iPad. For $79 Apple should be ashamed. Do not buy. I'll be returning mine.

    22 of 28 people found this useful

  • 5.0 out of 5 stars

    Everything looks perfect to me....

    • Written by from Santa Barbara

    I bought this brown Smart case on December 5, 2013 from Apple store. To be honest, I was kinda worried about some comments about the the cover ... can't stay flat or the stand can't stand still …etc.. But guess what, I don't see those problems... Everything looks or works perfectly fine to me when I put my iPad Air into the case. No hassle at all. The buttons on the side work fine too.

    Not sure if Apple has already redesigned the case based on people's complaint or I am just lucky ? I did notice the color and the texture of the leather are slightly different so I’d suggest that you go to Apple store to pick the best one. If you don’t like it, you can return it in 14 days anyway… Take it easy ;)

    4 of 4 people found this useful

  • 1.0 out of 5 stars

    why oh why?

    • Written by from Aberdeen

    I LOVED my smart cover for my iPad 2 with the three folds. This one isn't nearly as stable and I just don't see the reason for changing. I'm sure the narrower sides are why which also make the iPad itself less convenient to hold in some respects too. Different doesn't make something better. Let's improve things as we go.

    5 of 5 people found this useful

  • 2.0 out of 5 stars

    Just ok

    • Written by from Missouri ciy

    The stand provides good protection, but the stand is weak. Furthermore, placing in a position to type, is difficult to maintain. The slightest pressure while typing causes it to collapse. I just purchased 4 days ago, and I travel extensively, often typing out emails and other correspondence during flights. Although I spent nearly $ 80 including tax, it will have to be a loss, because I must get another case. Looks nice, but I would not recommend.

    1 of 1 people found this useful

  • 1.0 out of 5 stars

    Apple can do better for 80 bucks

    • Written by from BURLINGTON

    I read the tepid reviews but went ahead and bought one. The reviews were accurate.
    PRO's - clean fit, light, easy turn on off

    CON's - 1. the charger doesn't fit! if you force it it 'might' stay now and then
    2. the headphone jack - other than the apple headset does not fit at all.

    So i thought do i cut the case to make it work? For 80 dollars i returned the case.
    The pad is amazing, it needs a light, smart case, but this is not it.

    10 of 12 people found this useful

  • 3.0 out of 5 stars

    It's a nice case for iPad but..

    • Written by from Washington

    It has a nice design and it really protect my iPad but, I think it's too expensive ..

  • 3.0 out of 5 stars

    Not as good as previous cases...

    • Written by from Toa Alta

    It feels great. It is very light, and looks good. I think they need to improve the front cover, it does not lay flat when it's closed. Also is not good when is used as a stand. I don't use it because it does not feel secure. Overall, looks good, feels great, not as good as previous models.