• 1.0 out of 5 stars

    Did not last a full year

    • Written by from Wanamingo

    I bought a black one for my wife for Christmas last year, and by Thanksgiving this year the "spine" started to come apart, which kept the cover from aligning and putting the iPad in sleep mode, even though the cover was closed. Also, when my wife would fold the cover all the way back flat against the iPad, the magnet would put the iPad in sleep mode, even though it was open. I wish I could attach pictures of how the cover is falling apart. Disappointed.

    4 of 4 people found this useful

  • 5.0 out of 5 stars

    Like this better than the full cover

    • Written by from Coral Springs

    I've had both this cover and the full magnetic cover and I prefer this one. I don't fold the covers all the way back making it easier to grip and use the camera. I prefer to fold it in half and the ends at the fold tend to stretch a bit on both cases. Both my cases were blue an the dirt does show. The full cover to me is bulky and hard to slide into my purse. It does protect better but it's just so bulky and since the most delicate part is the screen, this cover works fine for me - no damage when it fell on hardwood floor. I use my iPad all the time and the magnet holds just fine and I don't see any scratches. I'm getting a new black one now.

    3 of 5 people found this useful

  • 1.0 out of 5 stars

    horrible cover - 0 star

    • Written by from Rio de Janeiro

    Hi, Apple, and thanks for making this cover because it gets dirty! Cover only fits one way! When you are in the stand mode, iPad slips right off! And there goes your $400-530 iPad with all your data on it. Screen cracks, cover slips right off and I'm disposing of this now

    3 of 4 people found this useful

  • 1.0 out of 5 stars

    Do not waste your money

    • Written by from Moravia

    This case is horrible it doesn't keep the iPad clean . It wakes the iPad up for maybe a week the it does not . Do not waste your money on this item . I bought this item in neon green couple of days it was brown

    2 of 3 people found this useful

  • 5.0 out of 5 stars

    Does exactly what I bought it for

    • Written by from Houlton

    I received my Smart Cover today in a timely manner. It is well made and aligns perfectly and securely with the iPad 4. My reason for purchasing it is to make using the iPad around the house more convenient than the more bulky Snugg case which I also own. The Smart Cover is designed to only protect the screen so when traveling I will slip the device into the Snugg case knowing that the iPad has more complete protection.

    1 of 2 people found this useful

  • 1.0 out of 5 stars

    Corner screen cracked - Cover just slipped off

    • Written by from Utrecht

    This cover is slim, it slides into place easily and then fits snuggly. Unfortunately, it also comes off very easily. The first week I had my iPad Air I took the ipad from the table to my couch and along the way - slam - the iPad slipped out of the cover, out of my hands and fell on the hardwood floor. One of the corners of the screen cracked immediately.

    I do prefer slim - my iPhone has only the screen protector - but this cover gives you unconsciously the suggestion you can pick it up a certain way, when you can't. If you don't want to risk having your screen cracked - buy the case. It's also easier for traveling as the back is obviously protected.

    3 of 5 people found this useful

  • 5.0 out of 5 stars

    Absolutely perfect

    • Written by from Jackson

    I wanted a case that did not take away from the beauty of my new iPad while making it more practical. This case is perfect. It is beautiful, simple, and functional. I've had it for a year and a half and it still works great, little dirty but completely functional. I think I will be upgrading to the Smart Cover to protect the back soon.

    2 of 2 people found this useful

  • 1.0 out of 5 stars

    NOT for travel.

    • Written by from Chicago

    I got my case today, and while it looks really snappy, it's utterly useless for the ONE REASON I bought the thing. I would NEVER use this cover alone for travelling. It is far too flimsy and will not protect your device from even the most gentle trip through an airport x-ray machine.

    I wouldn't even put it in a purse or day bag with this cover on it. It's guaranteed to fall off and you might as well not have it on at all. I'm sure that when my husband sees his, he'll want to send it back immediately.

    This is extremely disappointing. I'm now forced to buy yet another hard case for travelling because that's why I own an IPad in the first place.

    1 of 1 people found this useful

  • 2.0 out of 5 stars

    Terrible stand

    • Written by from Wichita

    Okay cover but it is a terrible iPad stand. It always falls over!

    4 of 4 people found this useful

  • 3.0 out of 5 stars

    More colors and patterns PLEASE

    • Written by from Phoenix

    I am constantly slipping my IPad in and out of my purse all day...the magnetic cover instantly turning the IPad on and off as it opens and closes is great time saver....and who has the time to pull it in and out of an envelope type case every time...so the cover works!!

    Now, it's time to get creative and make it in more colors and or in patterns, or even trendy Designer logo covers....you've done it for IPhones...now it's time to trend up our iPads ...
    THANKS
    Julie

    3 of 4 people found this useful

  • 4.0 out of 5 stars

    Smart Design. Has some limitations.

    • Written by from Salt Lake City

    Some of the reviews here are a little puzzling. If you thought the cover (it's not really a case) would protect the back, you didn't look at any of the photos. Also, being surprised that light colors show dirt more easily than dark colors? Hmmm.

    I've had the black leather case for at least two years now and it is finally starting to wear out and get a little loose on the iPad, causing it to toggle off/lock more easily than it used to. No stains though... try the leather and dark colors to help yourself out.

    All in all though, I think it's a pretty slick design. The magnets are a clever way to connect, and I don't think it comes off all that easily. I've never had it fall out of my hand because of the magnets or cover. I also never pick it up by the cover alone which is what some reviewers seem to have done. The ability to use it as a stand is great... a vertical orientation would be nice if possible. It doesn't protect the back... true story. Some clear cover stuff would help with scratches or scrapes.

    A nice design, but if you want every surface protected, add clear covering on the back or look for a different option.

    8 of 8 people found this useful

  • 5.0 out of 5 stars

    Love it

    • Written by from Bellflower

    Whoever rated this negative is crazy this case is the best case I've ever bought it protects my iPad I love the color I got in pink yes it gets dirty but all you do is easily wipe it clean. I love everything about it I even told my boyfriend for Christmas I want it in green but this time I'll get the smart case so it can protect the front and the back :)

    5 of 7 people found this useful

  • 1.0 out of 5 stars

    Beige I Pad Cover.

    • Written by from Southfield

    I purchased the beige leather cover and less than one week, it was dirty. The leather is not cleanable. This is the first Apple purchase that I have not been happy with.

    5 of 6 people found this useful

  • 1.0 out of 5 stars

    Not even close to good!

    • Written by from Tehuacan

    Magnets are too weak to hold your ipad securely.
    The cover damages the side of your ipad leaving marks that won't come off.
    Pretty unstable when used in landscape.
    No portrait position.
    Gets dirty really quick, and hard to clean up.
    Very expensive.

    Choose something else.

    7 of 7 people found this useful

  • 3.0 out of 5 stars

    Could be improved.

    • Written by from Markham

    This is a minimal, elegant, lightweight, thin, and simple stand for your iPad. These attributes are consistent with Apple's philosophy, and are what attracted me to this stand.

    The experience of this product is very mediocre however.

    One of the problems this cover has is that it's attachment to the iPad is too weak. Either the magnet near the hinge is too weak, or they should have used another method for attaching the cover to the iPad - which is more preferable.

    The cover could also offer a strap for carrying ease.

    The hinge could have "friction"/be slower.

    I was also deciding between this and the DODOCase, but the negative reviews regarding the DODOCase's poor durability drove me away. This cover could borrow the DODOCase's hard book realism, familiarity, personal-ness, experience, "sexiness". But maybe that's something that should be left to 3rd party accessory makers.

    Rating: 7.5/10 as a simple, multi-purpose stand. Initial, just-bought evaluation.

    1 of 1 people found this useful

  • 2.0 out of 5 stars

    No protection, but small

    • Written by from River Falls

    This is not a protective case at all. The metal on the side of the iPad leaves marks. I would definitely recommend the smartCOVER over the smartCASE,because that is almost just as slim, but way more protective.

    4 of 5 people found this useful

  • 1.0 out of 5 stars

    Caution! Virtually NO protection

    • Written by from Iowa City

    Sure, this covers your iPad screen, but if and when you drop it, your iPad could be toast.

    I also found the magnetic connectors to not be substantial enough to resist coming off when holding with one hand.

    I am getting a cover that the iPad slips in to so I have some protection of the corners should I drop my iPad.

    17 of 23 people found this useful

  • 5.0 out of 5 stars

    Works great, what is wrong with you?

    • Written by from Moorpark

    Negative reviews seem to balk at how the cover falls off before the owner drops it and cracks the screen. Treat the iPad like it's an electronic device and transport it carefully. If you want a minimalist cover that works great to protect your screen and hold the device in various positions, then this is perfect. I also like the way when one opens the cover the iPad wakes. People that are klutzes should spend $50 more and buy an Otterbox.

    28 of 30 people found this useful

  • 1.0 out of 5 stars

    It won't stay in place.

    • Written by from Homestead

    I love love love my iPad. The Smart Cover is stupid. It will not stay in place and it slid off while I was carrying my iPad and fell to the ground scratching my screen and denting the corners as it rolled across the driveway. Thankfully, my iPad still works! The magnet worked well for quite some time, but now it sticks and then just slides off the pad. I am only giving this item one star. The concept is good as long as the magnet works.

    12 of 16 people found this useful

  • 5.0 out of 5 stars

    Worth the extra money, IMO

    • Written by from Sauquoit

    I've had my iPad 3 since October and just finally got a REAL smart cover. I have two fakes from Amazon, and the real thing is way better quality than the fakes. Even right out of the packaging I noticed a HUGE difference. It's softer inside, sturdier outside (no creases after a week - fakes developed deep creases after the first couple of folds), magnets are better/stronger, and doesn't get dirty. I got the dark grey, and it's definitely worth the extra money, in my opinion. I don't regret my purchase at all.

    13 of 17 people found this useful