Thin, minimal design.
The slim, yet sturdy Smart Cover protects your iPad screen without covering up its durable aluminium back. So your iPad still looks and feels like an iPad — just with a little extra protection.
An aluminium hinge magnetically aligns the Smart Cover with iPad for a perfect fit. While magnets inside help it stay put.
The Smart Cover does double duty as a keyboard stand. Fold it back to tilt iPad into a comfortable writing position.
The Smart Cover now comes in five more vibrant polyurethane colours with a soft, colour-matched microfibre lining that keeps your display clean.
Wake on open. Sleep on close.
Open the Smart Cover and iPad magically wakes up. Close it and iPad automatically goes to sleep.
FaceTime and film stand.
The Smart Cover folds in just the right places to become the perfect FaceTime and film-watching stand.
Choose a beautiful, aniline-dyed Italian leather cover with a soft, colour-matched microfibre lining that keeps your display clean.
What's in the Box?
- iPad Smart Cover
- *The leather Smart Cover is crafted from high-quality, naturally treated material that gets its colour from a rich aniline dye. Some colour may rub off during use.
- A portion of the proceeds from every (PRODUCT) RED purchase will go to the Global Fund to fight AIDS in Africa.
iPad 2 (2nd generation)
iPad (3rd generation)
iPad (4th generation)
Ratings & Reviews
Leather version marks very fast
Bought the tan leather for white ipad 2 which looked gorgeous for about 2 weeks. Poor quality leather shows every mark especially round the edges where hands handle it. I tried using leather products to clean it but it came out looking worse. Now looking very shabby indeed and needs replacing. …
- Written by Rosemary C from London
68 of 74 people found this useful
This was the first cover I bought for my iPad2. Mistake. Not only does it not look like leather, or age like leather, but it has n o resistance to fingermarks and seems to pick up grease and stains with ease, despite me being fairly careful and tending only to use my 'Pad with clean hands. It is more like suede, and attempts to clean it failed. In the end, and after only a few weeks, it looked like the brown cardboard lining of a used pizza box; stained and unattractive. And it made my lovely new iPad2 look dreadful.
Feeling sorry for me, my wife and daughter bought me the plastic lime green Apple Smart Cover. At least I can spot the iPad around the house easily when it's wearing that, and it can be cleaned with a moist cloth if required.
Function-wise the Smart Cover is fine. But personally, I would avoid any of the 'leather' covers - save a few quid and go for the cheaper plastic pastel ones. …
- Written by John C from Dunmow
52 of 58 people found this useful
Perfect iPad Companion
So perfectly designed to match the iPad, it augments what is already an amazing product.
It's not there to be a protector case really, except for protecting the screen from scratches. It does make a fantastic multi-purpose stand though and also for holding the iPad while reading.
Love it. …
- Written by Niall O from London
52 of 59 people found this useful
Really good value for money, looks amazing
- Written by Sakari K from Espoo
10 of 13 people found this useful
Nice quality - careful if choosing the lighter colours
I have the tan leather one which looks and feels lovely. However, as mentioned in another review, it does mark very easily. I'd suggest covering it in one of the leather shoe protector sprays from day 1 so any water/oily/dirty marks don't show up as easily. Basically, go for the darker ones if you're anything less than super careful with your stuff. …
- Written by MARK W from Sheffield
20 of 24 people found this useful
Bit of a let down
Not very good value for money. Does not stay in place very well, it's always just falling off. Went back to my old leather case, a t least that stayed put.
- Written by Marilyn O from Bridgwater
10 of 12 people found this useful