• 1.0 out of 5 stars

    Very poor

    • Written by from Victoria

    The camera cutout on the black case is totally misaligned and obscures half the image you are trying to capture. We bought this back in January and only recently had a reason to test the camera while on a weekend getaway. The only way to use the camera feature is to remove it from the case and that is a battle. The volume controls are also misaligned. For the price of this Apple branded product I would expect better quality control. Shame on Apple. Don't waste your money and check out the much cheaper knock offs.
    Kate S
    Victoria BC

  • 1.0 out of 5 stars

    Black Case Not

    • Written by from University Hts

    I purchase this case believing it would properly hold the ipad, If I touch the ipad while in the upright position it falls each time.

  • 1.0 out of 5 stars

    Ipad air one review

    • Written by from Linden

    Leather cover for ipad 1 fits very nice but when you fold it into triangle to watch movie, it does not hold its shape, you arepaying for the name not the product

    10 of 11 people found this useful

  • 1.0 out of 5 stars


    • Written by from Warrenton

    Absolutely the worst apple product I've bought, and lately thats saying something.
    Uncomfortable to hold while tri-folded
    Beyond weak...falls easily in the slant mode and will absolutely fall if placed in upright mode if you so much as glance at it the wrong way.
    Do not under any circumstances buy this.... You will regret it

    15 of 16 people found this useful

  • 1.0 out of 5 stars

    Dont spend the money

    • Written by from CONROE

    The new design is a 3 panel and weak top magnet instead of the 4 panel full side magnets. This makes for a bulky and uncomfortable ipad to hold while reading. I bought this in store not knowing that the design had changed as I have the same cover on my work ipad air. When you open the cover, it will not magnetize to the back of the case. There are multiple off brand cases that have the same issue, which is why I saved for the apple version. Not so much. Save the money, buy off brand.

    10 of 12 people found this useful

  • 1.0 out of 5 stars

    Hate the colors

    • Written by from Gansevoort

    I have been waiting on getting one of these cases for my iPad Air. I can't stand the boring colors. I had the red for my iPad 2. But when I upgraded, I was hoping more colors would come out. They are still the same boring pastel colors. What about some nice Bright colors- blue, purple, pink, etc.
    Will those ever be coming out or are we stuck in the pastel land.

    3 of 13 people found this useful

  • 1.0 out of 5 stars

    Worst thing about about them iPad Air

    • Written by from Canberra

    Wow _ I can't believe the 3 fold design made it through the famed apple design process. It really is terrible to use. The old 4 fold cover was much more functional.

    15 of 16 people found this useful

  • 1.0 out of 5 stars

    Dont waste your money!

    • Written by from Frederick

    This case is mad expensive for no reason. My ipad fell and it cracked while it was in the case. Plus the case itself broke. Now it wont even hold my iPad .Talk about protection. Honestly so disapointed with this product. Not worth 80 bucks!!! It way too expensive for its quality.

    20 of 23 people found this useful

  • 1.0 out of 5 stars

    Is this really an Apple product?

    • Written by from Franklin

    The fit is good, that's the easy part. Function is, well it doesn't function, falls over, tri-fold stand regularly collapses. As a customer I am mad I spent anything on this case, as a shareholder, I'm embarrassed. I can guarantee you Jobs never would have sold this.

    18 of 20 people found this useful

  • 1.0 out of 5 stars

    premium price, bad design

    • Written by from wilrijk

    This has to be the worst apple design ever. Yes my iPad air fits, but the cover is useless as a stand, is uncomfortable to hold and doesn't even fold nicely around the back. Shame on you Apple, this doesn't feel like it's 'designed by Apple', more like a cheap Chinese fake.

    19 of 21 people found this useful

  • 1.0 out of 5 stars

    Does not stand up well

    • Written by from Aubrey

    This case does not stand up on its side very well. The last gen. iPad smart cover would stand up on its side with no problems. When you finally get this one to stand up you barely touch your iPad and it will tip over (and yes I'm folding it over the correct way). I returned it to the Apple store and the employee there acknowledged that this was a problem with this case; although he didn't want to admit it at first. It is disappointing to see Apple put their name on this product, not to mention for $80!

    18 of 22 people found this useful

  • 1.0 out of 5 stars

    Poor fit and design

    • Written by from BOULDER

    As others have said the cover doesn't close properly, but more importantly, the folding top does not reliably work as a stand and it falls over. I returned the case. Apple, with all it's design smarts, should do better than this - especially for what they are charging for it.

    14 of 17 people found this useful

  • 1.0 out of 5 stars


    • Written by from Sassari

    After less than a year the case broke near the top right corner. Terrible purchase because leather it's terrible. I really shouldn't have done the purchase

    7 of 12 people found this useful

  • 1.0 out of 5 stars

    Unbiased Review

    • Written by from Portland

    These reviews are funny but if you want the straight scoop read on. I had the iPad Smart Cover for my iPad gen 2 and it was great but over time the leather frayed a bit but overall I liked it so when I bought a new iPad Air I figured they'd have worked out the bugs. Sadly, this smart case seems to have one less fold in the cover which means that it actually doesn't hold your iPad up when it is configured as a stand. I really can't figure out why Apple would release something like this to the market-it really does not function as a stand. The leather indeed seems improved as I'd hoped and it makes for a great cover. Unfortunately, I bought it to use the stand function. If you're looking for a cover alone this thing is nice, probably 4 star nice as it is a bit slippery. If you're looking for a cover that doubles as a stand it won't merit a single star as it simply doesn't work.

    11 of 16 people found this useful

  • 1.0 out of 5 stars

    Slides out of position, original iPad case was better

    • Written by from Fair Haven

    Eighty bucks is too much to pay for such an annoying product. In landscape position the back of the case is too slick to grip the surface it is propped on. It often slides flat. When in this position, the iPad is not propped high enough which makes it uncomfortable to use it. There should be a gripping surface along the edge with the volume buttons. (The original version which felt like a synthetic material gripped on all surfaces including slanted ones. That made it easier to prop up and harder to slip out of hands or carrying case.) The portrait or standing position makes it easy to tip over and hard to read. The on/off button is hard to press through the cover. Even though I have not dropped it yet, the case appears to protect the edges. The company should be ashamed to associate their name with this the product. Not very smart. I give it one star for its protective properties.

    8 of 12 people found this useful

  • 1.0 out of 5 stars

    Poor design, can't use headphones with it and massively overpriced

    • Written by from Leeds

    Cover doesn't close properly and headphone hole too small so headphone jack can't be pushed in, I've taken a drill to mine to make the hole bigger. Am moving away from Apple products, this ipad will likely be my last apple purchase for some time. Will be buying other manufacturers products who take function into more consideration.

    8 of 12 people found this useful

  • 1.0 out of 5 stars

    Ohh hheellll nawwww

    • Written by from Burlington

    Ok i dont evencknow where to start. First week fell apart. Non heavy use just around the house. It creased and ripped and peeled apart. Then the corner split from taking the ipad out of the case. For $100 DOLLARS APPLE YOU SHOULD ACTUALLY CARE ABOUT THE QUALITY. NEVER BUYING A SMART PRODUCT AGAIN

    6 of 10 people found this useful

  • 1.0 out of 5 stars

    Don't plan on using this as a stand.

    • Written by from Ft. Davis

    What a joke! It protects the Ipad ok, but is totally useless as a stand.

    6 of 8 people found this useful

  • 1.0 out of 5 stars

    Bad quality case

    • Written by from Cambridge

    This case is a big disapointment. I owned the ipad 1 previously and loved the standard case it came with. The new one for the ipad air is totally useless and a waste of money. My ipad almost fell 3 times from the table because the case does not hold the weight of the device.

    5 of 9 people found this useful

  • 1.0 out of 5 stars

    Worthless case

    • Written by from Burbank

    Wow Apple's standards are really hitting the bottom of the barrel. This case subpar . It doesn't stay up right to watch movies and it falls in on itself when your trying to type on it. So not worth $79.00 , Apple you should be ashamed of yourself for allowing this to be sold. Fix it and stop selling bad products like this.

    6 of 8 people found this useful